Mini Mala was built on the belief that less is more—not just in design, but in strategy, branding, and business growth. Founded by Seraphina Vale, Mini Mala was created for entrepreneurs who value clarity, refinement, and intention in everything they do. In a world overwhelmed by excess, this brand embraces the power of simplicity, helping businesses strip away the unnecessary to reveal their strongest, most authentic presence.

At its core, Mini Mala is about crafting strategies that feel effortless yet impactful, blending minimalism with purpose to create brands that stand the test of time. Through thoughtful planning, intentional messaging, and a refined approach, Mini Mala helps entrepreneurs build brands that are not only visually striking but also strategically positioned for success.

Mini Mala was built on the belief that less is more—not just in design, but in strategy, branding, and business growth. Founded by Seraphina Vale, Mini Mala was created for entrepreneurs who value clarity, refinement, and intention in everything they do. In a world overwhelmed by excess, this brand embraces the power of simplicity, helping businesses strip away the unnecessary to reveal their strongest, most authentic presence.

At its core, Mini Mala is about crafting strategies that feel effortless yet impactful, blending minimalism with purpose to create brands that stand the test of time. Through thoughtful planning, intentional messaging, and a refined approach, Mini Mala helps entrepreneurs build brands that are not only visually striking but also strategically positioned for success.

Simplicity is more than an aesthetic—it's a powerful strategy, a deliberate choice to strip away the excess and let clarity, elegance, and intention shape a brand that stands the test of time.

Behind the Brand:
Seraphina Vale

Hello! I’m Seraphina, the strategist behind Mini Mala. I believe in the power of simplicity—how a clear, intentional brand strategy can tell a compelling story. With a passion for minimalist aesthetics, I specialize in crafting timeless strategies that authentically reflect your brand’s essence.

When I’m not strategizing, you can find me drawing inspiration from nature or exploring new creative ideas. My mission is to help you build a brand that feels effortless, yet impactful—just like the entrepreneurs I work with.

Hello! I’m Seraphina, the strategist behind Mini Mala. I believe in the power of simplicity—how a clear, intentional brand strategy can tell a compelling story. With a passion for minimalist aesthetics, I specialize in crafting timeless strategies that authentically reflect your brand’s essence.

When I’m not strategizing, you can find me drawing inspiration from nature or exploring new creative ideas. My mission is to help you build a brand that feels effortless, yet impactful—just like the entrepreneurs I work with.

Blank Page Enthusiast

Whether it’s a fresh notebook or a brand in need of a strategy, Seraphina thrives on turning a blank canvas into something intentional and impactful.

Whether it’s a fresh notebook or a brand in need of a strategy, Seraphina thrives on turning a blank canvas into something intentional and impactful.

Minimalist at Heart

She applies the “less is more” philosophy to everything—from branding to her wardrobe (which is mostly neutrals and timeless pieces).

She applies the “less is more” philosophy to everything—from branding to her wardrobe (which is mostly neutrals and timeless pieces).

Always
Inspired

From quiet moments in nature to the sleek architecture of modern cities, Seraphina is always gathering ideas that influence her strategic approach.

From quiet moments in nature to the sleek architecture of modern cities, Seraphina is always gathering ideas that influence her strategic approach.

Coffee & Ideas

She believes the best ideas are born over a perfectly brewed cup of coffee and a deep, meaningful conversation.

She believes the best ideas are born over a perfectly brewed cup of coffee and a deep, meaningful conversation.

Why Mini Mala?

In a world full of noise, clarity wins. At Mini Mala, I strip away the excess to create brand strategies that are refined, intentional, and built to last. No fluff—just a thoughtful, minimalist approach that helps your business stand out with purpose and impact.

If you’re ready for a brand that speaks with confidence and elegance, let’s make it happen.

In a world full of noise, clarity wins. At Mini Mala, I strip away the excess to create brand strategies that are refined, intentional, and built to last. No fluff—just a thoughtful, minimalist approach that helps your business stand out with purpose and impact.

If you’re ready for a brand that speaks with confidence and elegance, let’s make it happen.

work with me

mission

vision

values

philosophy

To craft timeless, minimalist strategies that elevate brands with clarity, elegance, and purpose.



To craft timeless, minimalist strategies that elevate brands with clarity, elegance, and purpose.

To inspire a world where less is more—where intentional, refined strategies leave a lasting impact.

To inspire a world where less is more—where intentional, refined strategies leave a lasting impact.

Simplicity – The beauty of clarity and intentionality.
Elegance – Timeless strategies that speak for themselves.

Simplicity – The beauty of clarity and intentionality.
Elegance – Timeless strategies that speak for themselves.

Less is more—where simplicity and intention come together in every strategy.

Minimalism isn’t just an aesthetic; it’s a statement of clarity, elegance, and purpose.

Let’s bring your brand to life with a strategy that feels effortless yet impactful, where minimalism meets intention, and every detail reflects your unique vision. Together, we’ll craft something timeless, sophisticated, and truly unforgettable.

Let’s bring your brand to life with a strategy that feels effortless yet impactful.

are you ready?